Negative stories about Rogers Stadium are ‘branding poison’ for the sponsor, marketers say

Negative stories about Rogers Stadium are ‘branding poison’ for the sponsor, marketers say

TORONTO — As a marketing expert, Markus Giesler was aghast after hearing Coldplay frontman Chris Martin blast Toronto's brand new Rogers Stadium onstage.
"It sent shivers down my spine," Giesler said of Martin's comments at the 50,000-capacity venue built to

Facebook
Twitter
LinkedIn

Related Posts

Business, Economy, Justice, National, Politics, Trade

April 3, 2025

Trump’s tariffs will fundamentally change global trading system: Carney

WASHINGTON — Prime Minister Mark Carney said Donald Trump’s tariff…

Read More >

Business, Construction, Health, Ontario/Quebec, Politics, Real Estate, Social

January 20, 2026

Liam Casey

Toronto hospital to double housing program that reduces ER visits

TORONTO — A Toronto hospital network will double its unique…

Read More >

Atlantic, Business, National, Oil&Gas, Ontario/Quebec, Politics, Transport, Utilities

February 11, 2026

Lyndsay Armstrong and Sharif Hassan

Canadians returning from Cuba amid energy crisis due to U.S. oil blockade

Ryan Profid was enjoying a karaoke night at a resort…

Read More >