Articles

Text with M3GAN and clock in at the Severance office — immersive experiences are changing how we watch

Text with M3GAN and clock in at the Severance office — immersive experiences are changing how we watch

The internet’s favourite killer AI doll is back, and this time, movie audiences can slide into M3GAN’s DMs via chatbot technology. These and other interactive experiences that let viewers step into fictional worlds, like Lumon Industries from AppleTV’s Severance, are immersive marketing strategies experts say can help build engagement among fans who crave authenticity.

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An American constitutional crisis brews in a Central American prison

An American constitutional crisis brews in a Central American prison

U.S. President Donald Trump has done numerous things in his second term that have been deemed authoritarian. But there’s one line he hasn’t crossed, at least not yet. He has not wilfully, clearly, defied a court order, crossing the Rubicon into a constitutional no man’s land where there are no rules. Until now.

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IN PHOTOS | Get a glimpse of the restored Notre-Dame Cathedral
Star

November 29, 2024

IN PHOTOS | Get a glimpse of the restored Notre-Dame Cathedral

The Notre-Dame Cathedral in Paris will reopen on Dec. 7,…

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Left a tip? There's a chance the worker you left it for won't get it
Star

November 29, 2024

Left a tip? There’s a chance the worker you left it for won’t get it

Be it buying a burger and fries or getting your…

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Inmates from North need more help, advocates say, after Nunavut man fatally shot by Winnipeg police
Star

November 29, 2024

Inmates from North need more help, advocates say, after Nunavut man fatally shot by Winnipeg police

Community members and advocates say better supports and resources are…

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‘This was totally preventable’: Proposed rules aim to stop CRA from paying out more bogus refunds
Star

November 29, 2024

‘This was totally preventable’: Proposed rules aim to stop CRA from paying out more bogus refunds

When the federal government tabled its 2025 budget last month,…

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Night train renaissance: For a greener trip, Europe's rolling back to the past
Star

November 29, 2024

Night train renaissance: For a greener trip, Europe’s rolling back to the past

In a time of growing climate anxiety, some operators are…

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Air Canada rolling out facial recognition technology at Vancouver airport
Star

November 29, 2024

Air Canada rolling out facial recognition technology at Vancouver airport

Starting Tuesday, customers who board most domestic Air Canada flights…

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Rogers clients complain of customer service nightmare, spending hours on hold to resolve simple issues
Star

November 29, 2024

Rogers clients complain of customer service nightmare, spending hours on hold to resolve simple issues

When Anil Sedha decided to cancel his Rogers business internet…

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Rogers customers disputing price hikes report unequal treatment
Star

November 29, 2024

Rogers customers disputing price hikes report unequal treatment

Sharon Vincent says it’s “disgusting” that Rogers Communications gave some…

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Rogers CEO in hotseat as MPs grill him over contracts customers call unfair and misleading
Star

November 29, 2024

Rogers CEO in hotseat as MPs grill him over contracts customers call unfair and misleading

The CEO of Rogers Communications was in the hot seat…

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