Articles

Text with M3GAN and clock in at the Severance office — immersive experiences are changing how we watch

Text with M3GAN and clock in at the Severance office — immersive experiences are changing how we watch

The internet’s favourite killer AI doll is back, and this time, movie audiences can slide into M3GAN’s DMs via chatbot technology. These and other interactive experiences that let viewers step into fictional worlds, like Lumon Industries from AppleTV’s Severance, are immersive marketing strategies experts say can help build engagement among fans who crave authenticity.

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An American constitutional crisis brews in a Central American prison

An American constitutional crisis brews in a Central American prison

U.S. President Donald Trump has done numerous things in his second term that have been deemed authoritarian. But there’s one line he hasn’t crossed, at least not yet. He has not wilfully, clearly, defied a court order, crossing the Rubicon into a constitutional no man’s land where there are no rules. Until now.

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2 people hospitalized following search for migrants in First Nations territory
Star

December 12, 2024

2 people hospitalized following search for migrants in First Nations territory

At least two people have been found suffering from hypothermia…

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Why Quebec struck a new hydro deal with Newfoundland and Labrador
Star

December 12, 2024

Why Quebec struck a new hydro deal with Newfoundland and Labrador

For years, Quebec has benefited from a lopsided deal with…

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Donald Trump is trying to 'humiliate' Justin Trudeau with Canada jokes, ex-Trump adviser says
Star

December 12, 2024

Donald Trump is trying to ‘humiliate’ Justin Trudeau with Canada jokes, ex-Trump adviser says

When Donald Trump jokes that Canada could become the 51st…

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Police investigating Utah mom-fluencer after online uproar over video she posted of her son
Star

December 12, 2024

Police investigating Utah mom-fluencer after online uproar over video she posted of her son

The Utah mom influencer behind the viral ’17 diapers’ trendÂ…

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Climate-vulnerable nations say they deserve better credit ratings
Star

December 12, 2024

Climate-vulnerable nations say they deserve better credit ratings

In this week’s issue of our environmental newsletter: we look…

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Hundreds of billions at stake as N.L., Quebec draft new Churchill Falls deal
Star

December 12, 2024

Hundreds of billions at stake as N.L., Quebec draft new Churchill Falls deal

Newfoundland and Labrador has reached a tentative deal with Quebec…

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'Home sweet home': Dog taken in alleged carjacking found safe after rough 24 hours
Star

December 12, 2024

‘Home sweet home’: Dog taken in alleged carjacking found safe after rough 24 hours

A Labrador retriever that went missing after an alleged carjacking…

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Provinces need to do more to cut emissions, feds say, while announcing Canada's new 2035 climate target
Star

December 12, 2024

Provinces need to do more to cut emissions, feds say, while announcing Canada’s new 2035 climate target

Canada will cut carbon emissions 45 to 50 per cent…

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'We can't just roll over': Doug Ford doubles down on threat to shut down energy exports to the U.S.
Star

December 12, 2024

‘We can’t just roll over’: Doug Ford doubles down on threat to shut down energy exports to the U.S.

Ontario Premier Doug Ford said Thursday he’s dead serious about…

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